Moo Moo Milk is a new organic whole milk product for kids. The company is looking to create a fun and memorable experience for kids. This was achieved by adding surprise details, playful typography, and fun illustrations.
Client
Moo Moo Milk
Disciplines
Identity, Print, 3D Design
Credits
Design and Prototype Building: Valentina Sumano
Tools
Illustrator, InDesign, Photoshop
This project was a valuable learning experience, teaching me critical thinking and the importance of considering different target audiences. I gained several lessons:
Creativity within Constraints: Working with specific limitations for different age groups taught me the importance of adaptability and finding innovative solutions.
Brand Consistency: Maintaining a consistent visual language and brand identity across all product panels is crucial for a unified image and brand loyalty.
Attention to Detail: Small details, from packaging materials to label graphics, play a significant role in the design.
Extensive Research: Thoroughly researching the market landscape and studying competitors' packaging choices provided insights into essential design elements. In conclusion, this project has equipped me with a deep understanding of design for packaging products, and these lessons will guide me in future design endeavors, making me a more skilled and insightful designer.