Summer Campaign
doTERRA

Disciplines
Photography styling, Branding, Print, Social Media

Credits

Design and directing: Valentina Sumano
Photography: Bradley Quinn

Tools
Illustrator, InDesign, Photoshop

doTERRA employs seasonal campaigns to showcase both new and staple products tailored for each time of year. The May to July Customer Campaign is strategically designed to achieve specific marketing objectives.

  1. Increase essential oil usage in 2024 through the Informed Self-Care lens

  2. Drive summer product sales and increase enrollments

  3. Provide campaign materials and education for summer products

We aimed to achieve these objectives by illustrating practical, everyday applications of our products throughout the summer season. Whether you're lounging by the pool, enjoying a picnic in the park, or soaking up the sun at the beach, doTERRA products offer convenient and versatile solutions for all your summertime needs.

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Product Design